Insights from Long-Term Projects

In working with business owners over many years, I've discovered that a key entrepreneurial trait — that of being an initiator — also means that attention spans can be extremely short. Most entrepreneurs would rather start something than maintain it.

Sometimes, however, tackling a long-term project can bring benefits not found in smaller or shorter endeavors. As a case in point, I've recently completed a six-year period of academic study, receiving my Ph.D. in Business History from New York University. (I've posted an overview of my dissertation research here, if you're interested.)

It was a transformative process, on many levels. Here are four insights I've gleaned from my experience, lessons that are applicable for soloists who may be embarking upon a large and/or long-term project:

1. The project will change, and so will you.
When you take on a large project -- particularly one that will likely span one or more years -- it's important to understand that the project's parameters will likely change over the course of completing it. Outside forces will impact your work, requiring flexibility. Also recognize that you will change as a person -- in your knowledge, your skills, your experience.

2. There will be times when you question just about everything.
Every long-term project is dynamic, marked by ebbs and flows. Some phases will go smoothly, while others will make you reconsider whether you should continue. Recognizing -- and preparing for -- the inevitable stage of "what was I thinking when I agreed to this?" is crucial to maintaining perspective.

3. The motivation must be clear.
Just as in any business, the clearer you are about your goals and the value you place on the project, the easier it will be to sustain your focus and commitment. If your motivations are fuzzy, or if they're tied to someone else's desires, it will be much more difficult to manage the long hours and tough challenges.

4. The deepest satisfaction will be internal.
Like me, you may end up with a piece of paper hanging framed on a wall, or your achievement may bring you other recognition, or an enhanced bank balance. The greater reward, however, will be internal, as you realize the professional and personal satisfaction of knowing you fulfilled a significant goal.

Big projects, particulary those with long timeframes, require individuals to stretch beyond comfortable boundaries. If you've been sitting on the sidelines, thinking about taking on a mega-project, review the requirements and rewards. Plan appropriately, accepting that there will be some bumps along the way. Get clear on what outcomes you desire. Then, jump in. You'll be a different person on the other side.

-- Terri Lonier
Founder, WorkingSolo.com

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